by Alice Micheletti | 14 Dec 2022 | Decision Making, Science, Uncategorized
Shape has a powerful impact on the way people perceive environments, other people as well as their behaviour and decision making. For instance, circles are used to suggest harmony and friendliness as they are a signal of warmth while hard angles are used to suggest...
by Alice Micheletti | 14 Dec 2022 | Brands, Digital/UX/Web, Uncategorized
We want to share with you an interesting study about promotional games and their influence on consumer spending. A recent study has investigated the impact that promotional games, both in brick-and-mortar stores and in online retailers, have on consumer behaviour and...
by Ilia-Sybil Sdralli | 14 Dec 2022 | Digital/UX/Web, Brands
The global gaming market is booming; titles such as Fortnite, the free multiplayer game with 250 million users, and streaming platforms such as Twitch show that interactive games are the future. They are interactive, engaging, and most of all build loyalty and trust....
by Irene Maguire | 14 Dec 2022 | Spaces, Retail
Fairfax & Favor have experienced phenomenal growth in the last 9 years, with a turnover of £30m, and ambitions to grow to £100m. In the last 12 months the business made the decision to open bricks and mortar stores following the success of a pop-up store in Holt,...
by Jochen Schmidt | 6 Dec 2022 | Retail, Spaces
Jochen Schmidt, Vice President Distribution & Retail Real Estate at Swarovski, a family-owned crystal business run by the 5th generation of the Swarovski family. Mr. Schmidt has been with the company for over 14 years, leading various global departments in...