by Kate Nightingale | 25 Aug 2023 | Spaces, Urban Design, Urban Design Featured
Urban landscapes have long been a canvas for self-expression, with graffiti serving as one of the most potent forms of artistic declaration. This vibrant and often controversial art form raises a compelling question: What impact does graffiti have on the behaviours of...
by Alice Micheletti | 7 Oct 2022 | Products, Featured Products, Science, Senses
Throughout time, several studies have investigated the way shapes are processed by the human mind and the possible influence they can have in different contexts. It has been shown that shapes have a powerful impact on the way people perceive objects and environments...
by Alice Micheletti | 3 Oct 2022 | Featured Products, Featured Products Page Hero, Products
We always underline the importance of design in any context, whether it is related to physical spaces or virtual ones. In our opinion, one of the most important designs is the one of the products. When buying a product, consumers consider various things like the...
by Alice Micheletti | 3 Oct 2022 | Brands, Emotions, Emotions Featured, Featured Science, Featured Science Page Hero, Marketing, Marketing Featured, Science
In the current society, feeling lonely seems quite impossible. Modern technology and social media allow people to connect to each other more than ever before. However, even with this super connectivity and further intensified by the current pandemic, so many are...
by Alice Micheletti | 3 Oct 2022 | Perception, Retail, Science, Spaces
Price is the main purchasing factor. If possible, consumers tend to look for the lowest price when shopping for a product. But what if we said that some prices just feel right even if they are higher than others? A study in the Journal of Consumer Research has shown...