by Alice Micheletti | 16 Oct 2022 | Products, Featured Products
The cosmetic industry is one of the most profitable businesses in the whole world. Nowadays, it is estimated at $532 billion with predicted growth of up to $800bn by 2025. Due to the increased concern for the environment and the willingness to achieve the United...
by Alice Micheletti | 3 Oct 2022 | Featured Science, Featured Science Page Hero, Retail, Science, Senses, Spaces
How many times have you entered a room, smelt something and instantly remembered that childhood memory you forgot you have? When it happens, we don’t even think too much about it, but smell is actually one of the most powerful senses we have. Did you know that smell...
by Alice Micheletti | 3 Oct 2022 | Architecture, Architecture Featured, Spaces
It is now well-known that architecture has a great impact on the life of people. Studies across countries and fields have shown that architecture and, more specifically, certain architectural design features can have profound positive consequences, from the...
by Alice Micheletti | 2 Oct 2022 | Retail, Science, Senses, Spaces
The power of senses over consumer behaviour is something we talked about a lot already. Knowing how to strategically use various sensory aspects in your customer experience can truly mean a difference between making a sale or not. A study in the Journal of Consumer...
by Alice Micheletti | 1 Oct 2022 | Architecture, Architecture Featured, Featured Spaces, Spaces
Nowadays, architecture is everywhere. It is an applied art that is found and perceived in any space, even if we might not be aware of it. Psychology instead, is the study of the human mind, behaviour and experience. Psychology is also directly related to art, culture...